Author: Siyao
Decoding Perspectives: Stuart Hall’s Encoding/Decoding Theory and Its Impact on Media Interpretation
Hall is a representative of the cultural studies. His research results represent the highest level of the…
‘Hot’ and ‘Cool’ Media in the Age of New Media
Marshall McLuhan, a prominent figure in the study of media theory, introduced the concepts of ‘hot’ and…
Development of Cultural Industry
With the progress of society and economic development, the cultural industry has gradually become an important force…
Posted in Blog
SIYAO’s Channel!!!
Hey everyone! Welcome to my channel! I’m Siyao Cai, currently in my second year studying Digital Media,…