Category: 2. ‘Medium theory’ Or ‘Construction of Identity in a digital world’
Who Am I? Or Who Does the Algorithm Think I Am?
We usually believe that our identity is shaped by our personal experiences, interests, and choices. However, in…
Are We Really Ourselves Online?
Social media is a crucial element in today’s society. In Instagram, TikTok and Snapchat people can share…
How Social Media Shapes Our Relationships
Think about how long it’s been since you last met your friends offline. The emergence of social…
Who is Performing Our Digital Identities?
Do our digital identities truly reflect who we are, or are they a performance of the image…
Can you buy a new identity? How SHEIN shapes our online-selves:
Have you ever scrolled through TikTok, seen an outfit you loved, and suddenly felt like you needed…
Does the Performance Ever End? Goffman in the Digital Age
In a digital era, social media has become an indispensable part of people’s lives. People show their…
Who are we really online?
The construction of identity in a real world. Social media is now a big part of our…
The Digital Front Stage: Identity and Performance on Social Media
In the digital age, people are able to produce content related to themselves on the internet, such…
Beyond the Screen: The Construction of Digital Identity
Nowadays, people are using social media to construct ans express their digital identities. Instagram and TikTok are…
Print Killed the Priest, So Why Are We Letting Someone Read for Us Again?
In 2007, Google estimated that fewer than 1% of searches used the ‘I’m Feeling Lucky’ feature, which…
The Medium Is the Message: What Marshall McLuhan Can Teach US About TikTok
Imagine that you’re consuming the same content, but from three different mediums: a TV broadcast, a newspaper…
Can You Really Be Authentic on LinkedIn? Constructing Professional Identity in a Digital World
Every day, millions of people post photos, update profiles and share parts of their lives online. Whether…
How Do Beauty Filters Shape Our Online Identity?
Social media is a part of our daily lives now — people share photos and videos on…
Multiple platforms, multiple selves: Performing identity in digital spaces
Digital identity is not the fixed personality that users present in online social interactions. Goffman’s dramaturgical theory…
Identity in today’s digital world
Construction of identity in the digital world, refers to how we as individuals create, develop and present…
Who are we online?
In today’s society, digital media plays an important part in how people express themselves and how they…
