Author: 21608854

1 Comment on The Male Gaze: How Visual Culture Shapes the Way We Look at Women
Posted in 4. ‘Algorithmic Biases’ Or ‘The male gaze’ Blog

The Male Gaze: How Visual Culture Shapes the Way We Look at Women

The concept of the “male gaze” was first proposed in 1975 by Laura Mulvey. She contended that…

1 Comment on Manufacturing Consent: How Media Quietly Shapes Public Agreement
Posted in 3. ‘Manufacturing Consent’ Or ‘Ideas of encoding and decoding’ Blog

Manufacturing Consent: How Media Quietly Shapes Public Agreement

In the modern world, people feel as if they are living in a world where information circulates…

2 Comments on Medium Theory: Rethinking “The Medium is the Message”
Posted in 2. ‘Medium theory’ Or ‘Construction of Identity in a digital world’ Blog

Medium Theory: Rethinking “The Medium is the Message”

The concept of Medium Theory was originally coined by a Canadian media scholar named Marshall McLuhan, famous…

2 Comments on The Two-Step Flow Theory of Communication
Posted in 1. ‘Two Step Flow theory’ Or ‘Culture Industry’ Blog

The Two-Step Flow Theory of Communication

Within media and communication studies, the Two-Step Flow Theory remains one of the most influential conceptual lenses…

0 Comment on Hi,everyone
Posted in Blog Hello World

Hi,everyone

Hi everyone! My name is Cuiyuheng Guo, and I’m from China. I’m currently a second-year student at…