Category: 3. ‘Manufacturing Consent’ Or ‘Ideas of encoding and decoding’

2 Comments on ‘A Thousand Readers, A Thousand Hamlet’: the Diversity of Decoding and the Infinite Possibilities of Significance
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‘A Thousand Readers, A Thousand Hamlet’: the Diversity of Decoding and the Infinite Possibilities of Significance

Children’s perspective Adult’s Perspective Image source: The anti-child abuse poster that can only be seen by children…

0 Comment on Making Consent: Do We Live in a World of Free Will?
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Making Consent: Do We Live in a World of Free Will?

Edward S. Herman and Noam Chomsky, 1988, in Manufacturing Consent: The Political Economy of the Mass Media…

0 Comment on Decoding the Gender Divide: No Wonder Algorithms Shape What We See and Believe?
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Decoding the Gender Divide: No Wonder Algorithms Shape What We See and Believe?

Stuart Hall proposed the notice of Encoding/Decoding in 1973, stating that media makers use their precise language…

1 Comment on Encoding and decoding from the perspective of the Olympic Games
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Encoding and decoding from the perspective of the Olympic Games

Do you know the encoding and decoding? Let’s discuss these two things together today. Encoding refers to…

0 Comment on “Decoding and Encoding in Barbie: Exploring Its Social Messages”
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“Decoding and Encoding in Barbie: Exploring Its Social Messages”

Encoding and decoding is a communication theory proposed by cultural studies scholar Stuart Hall, used to analyze…

0 Comment on Decoding Perspectives: Stuart Hall’s Encoding/Decoding Theory and Its Impact on Media Interpretation
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Decoding Perspectives: Stuart Hall’s Encoding/Decoding Theory and Its Impact on Media Interpretation

Hall is a representative of the cultural studies. His research results represent the highest level of the…

1 Comment on The Continuation of a Way of Thinking: The Mysteries of Encoding and Decoding
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The Continuation of a Way of Thinking: The Mysteries of Encoding and Decoding

Have you ever thought about whether the words you say to others mean the same to them…

2 Comments on The Little Mermaid’s Encoding & Decoding
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The Little Mermaid’s Encoding & Decoding

The ideas of encoding and decoding adapted by Stuart Hall, a Jamaican-born British sociologist, suggested that the…

0 Comment on Decoding the Legacy of Empresses in the Palace: How Audiences Recreate Meaning
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Decoding the Legacy of Empresses in the Palace: How Audiences Recreate Meaning

Stuart Hall’s Encoding/Decoding theory provides a fascinating lens to analyze how media content is created and interpreted….

1 Comment on Santa on Coke – Encoding and Decoding Coca-Cola’s 2023 Winter Fest Advertisement
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Santa on Coke – Encoding and Decoding Coca-Cola’s 2023 Winter Fest Advertisement

Have you ever watched a movie or listened to a song with someone, only to realise you…

0 Comment on Encoding and decoding DAMN. (It should have won album of the year)
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Encoding and decoding DAMN. (It should have won album of the year)

When first hearing the words encoding and decoding messages, your first thought might be about spies sending…

2 Comments on Manufacturing Consent Shapes Our World
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Manufacturing Consent Shapes Our World

US theorists Edward Herman and Noam Chomsky created the Propaganda Model, which argues that mainstream American (and…

0 Comment on The Hidden Agenda: Uncovering How Media Manufactures Consent.
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The Hidden Agenda: Uncovering How Media Manufactures Consent.

“Manufacturing consent” is a concept that explore how mass media shapes and influences public opinion. The concept…

0 Comment on Manufacturing Consent is a large problem: The 2024 Presidential Election
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Manufacturing Consent is a large problem: The 2024 Presidential Election

Manufacturing consent was a phrase originally coined in 1922, by the American journalist Walter Lippman, to refer…

0 Comment on Manufacturing Consent: An Invisible Force in the Age of Information Manipulation
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Manufacturing Consent: An Invisible Force in the Age of Information Manipulation

In today’s age of information explosion, ‘manufacturing consent’ has become a thought-provoking social phenomenon. The concept was…

1 Comment on When East Meets West: How Encoding and Decoding Shape the Global Spread of Chinese Culture
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When East Meets West: How Encoding and Decoding Shape the Global Spread of Chinese Culture

Encoding will have the effect of constructing some of the limits and parameters within which decodings will…

0 Comment on Explaining the communication success of Li Ziqi’s video from the perspective of coding and decoding
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Explaining the communication success of Li Ziqi’s video from the perspective of coding and decoding

(Hall 1980: 130) The “encoding-decoding” model is an important theoretical framework in cultural studies for understanding how…

0 Comment on Explain encoding and decoding from the perspective of social information
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Explain encoding and decoding from the perspective of social information

Hi, everybody. Today I want to talk to you about the concepts of coding and decoding. This…

0 Comment on The thoughts on encoding and decoding
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The thoughts on encoding and decoding

The encoding and decoding have always been profound and obscure topics in people’s lives. Something like games,…

0 Comment on The dynamic of ‘manufacturing consent’ in a typical society
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The dynamic of ‘manufacturing consent’ in a typical society

Theories of Media and Communication Blog post 3: ‘Manufacturing Consent’ ‘Manufacturing Consent’ is an idea about how…