Algorithms, Anxiety, and Identity: Building Selfhood Online
Before discussing today’s topic, I think it is necessary to let everyone know the definitions related to…
The online ‘self’ in digital environments
Blog post 2: Construction of identity in a digital world Since the inception of the internet, there…
On the development and influence of Media theory in contemporary society
Hi, today we are going to talk about media theory which still has strong practical significance in…
The Male Gaze
The “male gaze” is a concept from feminist theory, introduced by Laura Mulvey in her important 1975…
Do we need the Two Step Flow Theory?
How the Two Step Flow Theory began Paul Lazarsfed introduced the Two Step Flow Theory in the…
The Two-Step Flow in the Digital Age: From Political Opinion Leaders to E-Commerce Influencers
The Concept of The Two-Step Flow Theory The Two-Step Flow theory first proposed by Paul Lazarsfeld and…
Understanding the Two-Step Flow Theory:
In our fast-moving digital age, information travels quickly through many channels. However, how people understand and respond…
How does our favourite celebrity affect our opinion? Two-Step Flow Theory.
The two-step flow theory, introduced by Paul Lazarsfeld and Elihu Katz in the 1940s, revolutionised our understanding…
Chinese Costume Dramas and Korean Idol Dramas From the Perspective of Standardization in Culture Industry
The concept of cultural industry, proposed by Adorno and Horkheimer, explains how cultural products, like TV shows,…
About the culture industry
The culture industry is a force in the creation, production, and commercialization of creative work, typically sacrificing originality…
Take Twitter as an Example to Understand the Two-Step Flow Theory
The integration of interpersonal influence and media effect is intended to show that interpersonal communication is more…
Who manipulates our minds in the maelstrom of Mass Opinion? — The influence of opinion leaders on social attitudes and prejudices in two-step flow theory
Back in June, a BBC reporter discovered that young voters were browsing Tik Tok for a large…
Two-Step Flow – what is it and how does it help the circulation of fake news?
Political news, gaming recommendations, natural disasters – when is the last time you heard about those from…
The Two-Step Flow Theory : “The Role of Celebrities in The Two-Step Flow Theory of Communication.”
Concept “The two-step flow of communication model says that most people form their opinions under the influence of opinion leaders,…
——When fanatical people manipulate with each other
As the start of this blog, I want to introduce you a man who named Alan Irwin…
Blog 1: From Opinion Leaders to Algorithmic Power: Reconstructing Two-Step Flow Theory in the Digital Age
Revisiting Two-Step Flow TheoryThe Two-Step Flow Theory, introduced by Lazarsfeld and Katz, posits that information flows from…
Detective Conan from the perspective of the cultural industry——from comic book to multimedia empire
However, in my opinion, this critical perspective does not fully cover all the facets of the cultural…
Two-step flow theory: How influencer marketing shapes what we watch
How many TV shows or movies you have watched are recommendations from self-proclaimed “cinema aficionados”, whether it…
Development of Cultural Industry
With the progress of society and economic development, the cultural industry has gradually become an important force…
The Dangers of the Culture Industry
The culture industry is a term used to define the commodification of creative industries. Developed by Theodor…
About the Culture Industry
What is the Culture Industry? “Cultural Industry” is a complex and non-static concept that cannot be clearly…
Are you really making your own decision? The “invisible hand” under the Two-Step Flow Theory
Have you ever considered whether your choices were truly made by yourself? The two-step flow theory suggests…
The Culture Industry: My take
When it comes to writing about the culture industry, there are two renown names relevant to it:…
Welcome to Liuyang’s world
Hello, nice to meet you!! My name is Liuyang Li. I am a sophomore majoring in digital…